Amra Mackic

• Thorough analysis of client’s key challenges and pain points that can be solved through technology • Meeting and negotiating with potential clients • Working on proposals • Contracting new and extending existing contracts • Advancement of existing services • Keeping track of trends and utilizing the findings for strategy development • Implementing CRM system • Developing and implementing strategy for referral program • Developing and implementing strategy for customer success management

-Prospecting for potential new clients and turning this into increased business -Identifying potential clients, and the decision makers within the client organization -Building relationships with new clients -Contracting new and extending existing contracts -Managing sales planning team -Developing and implementing promotional activities for the company -Advancement of existing services -Managing the process of new service development

-Presenting proposals including cost schedules to clients, as well as recommendations of the most appropriate media types to use and identifying target audiences -Communicating with media agencies and clients to develop media strategies -Managing client relationships -Monitoring campaign delivery and performance and providing solutions for campaign performance improvement -Conducting detailed analytical campaign performance reporting and evaluating the effectiveness of campaigns