Deborah Maggi
Angestellt, Brand Manager, AXA Winterthur
Winterthur, Schweiz
Werdegang
Berufserfahrung von Deborah Maggi
Bis heute 7 Jahre und 3 Monate, seit Apr. 2017
Brand Manager
AXA Winterthur
1 Jahr und 7 Monate, März 2015 - Sep. 2016
Senior Advertising Manager / Director of AXA Foundation for prevention
AXA Winterthur
1 Jahr und 1 Monat, März 2014 - März 2015
Brand Preference Manager
AXA Group
- Management of the Brand Preference Tracking of AXA Group: Coordination & analysis to strengthen the brand globally and locally. - Management of campaign pre-tests to advise on optimizing and improving campaigns before production. - Management of campaign post-tests to asses the impact of campaigns on the performance of the brand. - Supporting the Brand team on different projects: AXA People Protectors, Employer Brand
2 Jahre und 2 Monate, Jan. 2012 - Feb. 2014
Advertising Manager
AXA Winterthur
- Support of the strategic planning and development of new offers for P&C insurance products. - Development, coordination and realization of large multimedia advertising campaigns (online/offline) for P&C insurance products. - Performance management, analysis and reporting's of the campaigns. - Development, coordination and realization of small projects related to P&C products and support/advise AXA ARAG (sub company of AXA Winterthur) and other stakeholders on advertising topics.
1 Jahr und 1 Monat, Apr. 2012 - Apr. 2013
Instructor for communication
swiss marketing academy GmbH
Part time employment in a second job as instructor for communication at swiss marketing academy.
2 Jahre und 10 Monate, März 2009 - Dez. 2011
Junior Manager Branding & Advertising
AXA Winterthur
- Development, coordination and realization of internal brand projects to strengthen the brand within employees. - Support on development and realization of brand strategies, activities and projects. - Support of the Advertising team on the development of campaigns for P&C insurance products.
2 Jahre und 1 Monat, Feb. 2007 - Feb. 2009
Trainee
AXA Winterthur
Specialist of economy / KADERSCHULDE ZURICH – AXA WINTERTHUR (2nd pilar insurance business and Online Marketing (Content Management).
Ausbildung von Deborah Maggi
9 Monate, Feb. 2013 - Okt. 2013
Marketing
swissmarketingacademy
Swiss certificated Marketing Director (positioned as master degree level EQF-niveau 7) Marketing strategy and operations, Leadership and organization, Finances and accounting, Law, Economics (micro- and macro economics), Strategic management, Market research and information management
1 Jahr und 8 Monate, Sep. 2009 - Apr. 2011
Marketing
swissmarketingacademy
Design & realize professional marketing, guarantee the integration of the rel. instruments (sales, sales promotion, advertising, distribution and PR), plan & implement measures, managing external specialists (market researchers, concept developers, copywriters, designers).
8 Monate, Sep. 2008 - Apr. 2009
Marketing
swissmarketingacademy
This module helps to access the subject Marketing and conveys basic knowledge thereof
2 Jahre und 1 Monat, Feb. 2007 - Feb. 2009
Economics
Kaderschule Zürich
This economic education was developed for young people who passed the Matura at the gymnasium and chose to enter the economic work practice directly instead of studying. During a 6 month education the participants are prepared for a 18 months trainee program in one of the partner-enterprises.
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Französisch
Gut