Kim Meinke
Angestellt, CRM Campaign Manager - Channel Lead Newsletter Marketing, ABOUT YOU AG & Co. KG
Hamburg, Deutschland
Über mich
Passionate and technically highly capable CRM professional with +3 years of experience in an extremely dynamic company environment (unicorn fashion-tech start-up ABOUT YOU). Areas of expertise: CRM, Fashion E-Commerce, E-Mail Marketing, Campaign Management, Content Creation, Product Management, Project Management and Performance Marketing.
Werdegang
Berufserfahrung von Kim Meinke
Bis heute 2 Jahre und 10 Monate, seit Sep. 2021
CRM Campaign Manager - Channel Lead Newsletter Marketing
ABOUT YOU AG & Co. KG- Increased the CRM management scope from 3 focus countries to currently +25 markets - Contributed to re-building the CRM team - Introduced new process structures, ways of working and multiple automations - Monitoring and analysis of relevant Performance Marketing KPIs - Briefing tech departments for the optimazation of our inhouse build CRM-tool - Project management for CRM campaigns with multi-channel strategy
7 Monate, Juni 2017 - Dez. 2017
Praktikant in Trade Marketing - Food Service
Barilla Deutschland GmbH
- Managed diverse trade marketing activities for the core portfolio both online and offline - Coordinated several external agencies and stakeholders - Analysed market and product data and insights and developed recommendations for top management
3 Monate, Juni 2016 - Aug. 2016
Summer Activities Coordinator in Dublin
EF Education First
During my master studies I took my final summer break to take over the role of a Summer Activities Coordinator for the international language school EF coordinating the organization and implementation of a summer programme for students.
7 Monate, Jan. 2015 - Juli 2015
Sales & Marketing Intern
purefood GmbH
- Sales and customer responsibility for +500 super markets in Northern Germany - Managed all negotiations with store managers and aquired +100 new customers - Planned sales tours and promotional events
Ausbildung von Kim Meinke
4 Monate, Sep. 2016 - Dez. 2016
Marketing
Universidade Nova de Lisboa
Austauschsemester
1 Jahr und 11 Monate, Aug. 2015 - Juni 2017
Marketing and Consumption
School of Business, Economics and Law at Goeteborg University
Marketing
6 Monate, Aug. 2012 - Jan. 2013
Internationale Betriebswirtschaftslehre
Halmstad University, Sweden
Ausstauschsemester
3 Jahre und 2 Monate, Okt. 2010 - Nov. 2013
Betriebswirtschaftslehre
Universität Bremen
Internationales Entrepreneurship, Management und Marketing
Sprachen
Deutsch
Muttersprache
Englisch
Fließend
Schwedisch
Grundlagen