Dr. Michaela Merk

Inhaberin, Founder and CEO, Merk-Vision

Paris, Frankreich

Fähigkeiten und Kenntnisse

Management book: Luxury Sales Force Management
Luxury Goods Management
Brand & Retail Management
International Marketing
Management and Marketing Seminars
Cosmetics Good Marketing and Management
Expertise in the German
French and Asian Markets
Keynote speeches on luxury management
marketing
retailing issues
Expertise in Fashion industry
Expertise in Cosmetics industry
Communication
Teaching

Werdegang

Berufserfahrung von Michaela Merk

  • Bis heute 14 Jahre und 10 Monate, seit Sep. 2009

    Founder and CEO

    Merk-Vision

    Merk-Vision & Partners is a pan-European luxury, fashion and cosmetics industry consultancy offering marketing and strategic services to retailers and brands in particular as they relate to the French & German markets. Key competences: set-up & coordination of e-commerce sites in fashion, cosmetics and luxury. Seminars, keynote speeches in the field of Marketing (Brand and Retail Management, DigitalMarketing, Intercultural and Luxury Marketing) Publications: Luxury Sales Force Management

  • 10 Monate, März 2008 - Dez. 2008

    Managing Director

    Estée Lauder Company - Bobbi Brown Cosmetics

    General Manager for the Brand Bobbi Brown in the German Market. Responsability over the brand's turnover, marketing, PR, training and sales activities. Opening of new points of sale, negotiations of conditions and marketing plans with retailers. Management of a team of 60 people.

  • 2005 - 2007

    Category Manager

    Marionnaud - AS Watson - Paris

    Development of Own Label Brand Marketing Plan set up with all cosmetics brands expert in skincare and makeup store design new concept

  • 5 Jahre und 10 Monate, Dez. 1999 - Sep. 2005

    Marketing Manager

    L'Oreal - Paris

    From Product Manager to Travel Retail and Promotion Manager for various brands in the L'oreal Luxury Goods Division

Ausbildung von Michaela Merk

  • Bis heute 10 Jahre und 6 Monate, seit Jan. 2014

    International Marketing and Luxury Management

    University Paris Dauphine

  • 3 Jahre und 9 Monate, 2009 - Sep. 2012

    Marketing

    Ecole Doctorale de Paris (HEC, IAE, Sorbonne)

    Brand - Retail Relationships, relationships between salespeople and brands they sell in service

  • 1999 - 2000

    Marketing Management

    ESSEC- Paris

    Marketing and Management

  • 1994 - 1995

    French Culture and Language

    Sorbonne - Paris

    French Culture and Language

  • 1992 - 1998

    Intercultural Management

    University of Passau

    Intercultural topics with focus on Asia

Sprachen

  • Englisch

    Fließend

  • Französisch

    Fließend

  • Deutsch

    Muttersprache

  • Spanisch

    Gut

  • Indonesian

    -

Interessen

Traveling all around the globe (over 70 countries) Photographie Documentary Movies Sports: Diving
Golf
Dancing Music: Singing
Piano
Violin

21 Mio. XING Mitglieder, von A bis Z