Roland Mett

Promoted to lead newly created unit to develop a cross-functional and cross-business focused Customer Experience project, with specific focus on change management of the organization (customer centricity; employee advocacy program)

Promoted to lead newly created corporate unit arising from the merger between Gas Natural and Unión Fenosa, reporting to the Chief Communication Officer / CEO’s office. In charge of five main areas for all existing markets of the group (25+ countries): • Global brand management • Global advertising & sponsorship • Global brand reputation management and corporate responsibility • Global online communication strategy (technology and content) • Corporate market research

Member of the Board of Directors. Responsible for product & client marketing, pricing, branding, advertising & communication, market research, trade marketing, with sales surpassing €1.5 billion and 5+ million customers. Full P&L responsibility. Responsible for the strategic orientation of the Retail Business in Spain (household / SME markets).

Member of the Board of Directors. Responsible for product & client marketing, pricing, branding, communications & PR, market research, and customer service at Winterthur Spain, with sales surpassing €1 billion in non-life and €500 million in life insurance products. Directed a team of 30 persons in Marketing and 100+ in Customer Service. Full P&L responsibility. Responsible for the business strategy development.

Member of the Board of Directors of Círculo de Lectores. Lead the expansion of Círculo de Lectores, the Spanish subsidiary book club of Bertelsmann AG with more than 1.5 million members and sales above €120 million, into the USA and Latin America. Functioned as General Manager (interim management) of the Club Argentino de Libro, a book club in Buenos Aires, during 2 years (joint venture). Lead turnaround of the club, achieving profitability within 18 months.

Member of the Board of Directors of the Montblanc US subsidiary. Coordinated the decentralization of international marketing and sales activities for North and Latin America from German headquarters to the US subsidiary. Integrated the Canadian sales organization into the US subsidiary. Launched Montblanc boutique program in North America.

Promoted to take on the marketing and sales responsibility for Montblanc’s key region, totaling more than 35% of worldwide sales and profits. Lead the development and implementation of the international marketing and distribution strategies for the US, Canada and Latin America.

Responsible for the development and implementation of the international marketing and distribution strategy in Latin America. Researched new market opportunities, installing new distributors in Mexico (Cartier), Brazil, Chile, among others.