Sally Menken

German Accelerator Tech empowers high-potential German tech startups to successfully enter the U.S. market. We provide extensive hands-on mentoring, free office space, and immediate access to a top-notch network and vibrant community. The program is government-backed but privately-run. With offices in San Francisco (Tech) and New York City (Tech), as well as Boston (Life Sciences), startups have the opportunity to dive into the spirit of the world’s premier centers for innovation and startup success.

Manage own portfolio of clients advertising with Google and consult them regarding their online marketing strategy as well as conceptualize and build AdWords campaigns (Search, Display, Video) based on marketing goals

• Organization of a in Munich for over 600 guests, 10 participating fashion labels, 35 sponsors and a donation amount of 20 000 €, which was donated to an Ethiopian Elementary School. Internet Link: http://www.youtube.com/watch?v=jmUGIFs-cHU • 2-weeks project coordination in Dimtu, Ethiopia including making sustainable investment decisions and assigning local construction firms and a vocational school • Charity Consultant for the Munich Chamber Orchestra

• Campaign Manager for all Online Male Marketing Campaigns, which included sales analysis and forecast of seasonal retail trends in collaboration with the buying department to create suitable online campaigns. • Strategic planning of how to increase the male customer base • Bachelor Thesis for Zalando – Topic: “International Media Planning – Analyzing the Effectiveness of Communication Channels in France. A recommendation for Zalando” (1,3)

• Analysis for the CEO showing how the brand HUGO BOSS has developed from 2008 – 2011 in the different regions of Spain and showing how sales managers of specific regions have been performing over the last years. • Developed statistics illustrating Hugo Boss’ most profitable regions in Spain and the amount of customers gained and lost. • Creating sales order, pre-order for the upcoming season and stock order as well as point of sales replenishment through SAP transaction processes

Creation of own short movies & creation and cutting of Teaser / Trailer / Clips